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Fair Tuesday (hashtag #FairTuesday) is a fair trade initiative created in response to Black Friday and Cyber Monday. The goal of #FairTuesday is to inspire conscious consumerism and show how an everyday purchase can change lives in a whole community. We are featuring fair trade and eco-friendly brands and inviting other businesses to take a step towards sustainability.
Tuesday, November 27th, 2012
Launched by @GlobalGoods, a New York-based nonprofit, fair trade organization that supports over 40 women-led artisan groups in Asia, Africa and the Americas.
JOIN THE MOVEMENT
Whether you are an individual, organization, or a member of the press, you can join the #FairTuesday movement in two simple ways: by buying one fair trade item on Tuesday, November 27th, and by helping us spread the word about the movement on social media using hashtag #FairTuesday. If you represent a non-fair-trade business, tell us what you are doing to make your practices more green and fair.
BECOME A PARTNER
To become a partner, send an email to FairTuesday@globalgoodspartners.org telling us why you want to join the movement.
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Scarlet Threads empowers rural women through employment.
It all began in 2007 when Carrie and her husband moved from the USA to China to work with special needs orphans. As they began working and knowing the cases of the children, their new direction was clear. Poverty. “Children become orphans due to poverty. As [they] learned more and talked to people, [they] began to understand that so many of the social problems [they] saw were fundamentally rooted in poverty.” So they believe that with knowledge comes responsibility, and so they sought out ways to help.
In 2009, they met their first seamstress. “After doing a few small projects for [them], [they] grew more and more impressed with her skill and attention to detail. [They] learned that she wanted to do more work to help support her family”, and that was when Scarlet Threads was born. They decided to practice Fair Trade ethics and help support the local Chinese community. Continue reading